A tall latte macchiato on your table, your best friends sitting around you – what else could you want on a Sunday afternoon? A comfy and yet fashionable look succeeds with a denim blouse, trousers and a long shirt.
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No decade celebrates its comeback as frequently as the wild seventies. Consequently, it can be seen in lots of collections this summer: thanks to vests, batik, maxi dresses, paisley and endless flower prints.
Mirella, designer and founder of Stylicious, tells us about her beginnings as a designer and explains us how the plus size market will develop.
Being a European size 34, how come you went into designing plus size clothing?
When I was 21 years old, I started my first fashion boutique in “regular sizes”. It was a young girls dream come true of course. But very soon I noticed that it was very difficult to dress my size 44 and 46 customers with the labels I sold at that moment. In my opinion this was absurd, since the Dutch women are a size 42 average. So I decided to open another store specialized in plus size clothing. It was a complete hit! I did not think in sizes, but thought in body shapes and how to make them look their best! Just as I did in my “regular size” store. I loved working with plus size woman! It was my passion to show them how to dress their curves and look fabulous regarding size. To help them realize that they are worth to be seen, and that they do not have to hide themselves by wearing black sweaters all the time. To give them more self esteem and empower them by just feeling confident about themselves! Amazing that clothes can do that to a person!
In today’s guest article, blogger Tina from Dansk Electives, reveals the fashion secret of the Scandinavians. She knows what she’s talking about: a couple of years ago, love made her leave Germany and brought her to Denmark, where she still lives.
Denmark, Norway, Finland, Sweden – Scandinavia. Known for a very special lifestyle and a distinct sense of fashion, which is spreading more and more to continental Europe and is preferably worn on runways in Paris, Milan, and Rome. The demand for labels of the far north seems to explode and Scandinavian brands have mushroomed in European metropolises. But why exactly is everyone so fond of Scandinavian fashion? What makes the designs of the Nordic countries so special?
Thanks a lot for the numerous submissions! As our Easter special has come to an end, we are going to reveal the correct word. The solution is LIFESTYLE. You did a great job and many of you were able to find out the right word before the Easter special even ended.
The five lucky winners of the spring scarves by A-Zone are now drawn and will be contacted very soon.
